Kelsey Rodriguez- painter, YouTuber, and entrepreneur- joins Jake Parker and Lee White to discuss her journey into content creation, keys to YouTube success, and creating a thriving art business online.
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SHOW LINKS
Kelsey Rodriguez: website, YouTube channel, Discord
Make Art Don’t Starve podcast
How to Find Your Art Style FAST in 3 Easy Steps (yeah, really)
Lee’s Youtube
Lee’s Patreon
Jake’s Youtube
Jake’s Patreon
Ali Abdaal
Cathrin Manning
Valerie Lin
Light Ponderings
Adam Duff
Loish
KEY TAKEAWAYS
A good reputation is your most valuable financial asset.
Treat every online interaction- from social media comments to sponsorship negotiations- with the same consideration you’d give a high-profile client.
Best practices for YouTube success? Create quality content (employ a nice camera, good lighting, and clear speech) and provide value to your audience. Whether that’s entertainment or educational value, keep your focus on serving your viewers.
A good thumbnail image can be the difference between a viral YouTube video and a dead one; experiment with different styles and see what gets you the best results.
BIO
Kelsey Rodriguez was always the art kid in high school but grew up with the “starving artist” mentality. Ambitious and goal-driven, she studied political science in college. During her sophomore year, she started selling her work in galleries and began considering the possibility of art as a career.
Enter, COVID. Stuck at home, Kelsey started her YouTube channel in May of 2020, sharing educational videos about marketing, income streams, and entrepreneurship for artists, as well as her art and business journey. Since then, she’s amassed over 150K subscribers, started a podcast and a Discord community, and learned how to negotiate sponsorships and optimize her video content for maximum performance.
Kelsey’s videos mentor artists who want to learn how to thrive in the digital age. Check out her YouTube channel @KelseyRodriguez.
LINKS
Jake Parker: mrjakeparker.com. Instagram: @jakeparker, Youtube: JakeParker44
Will Terry: willterry.com. Instagram: @willterryart, Youtube: WillTerryArt
Lee White: leewhiteillustration.com. Instagram: @leewhiteillo
Daniel Tu: danieltu.co.
Lily Camille Howell: lilycamille.com
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